Articles for Employers, Articles for Professionals, People

Making Social Media Work for Your Fitness Business.


Do you want to increase your brand awareness? Are you interested in generating leads and increasing conversions? Would you like to increase loyalty with clients? If you answered ‘yes’ to any of these questions, then you’ll be interested in Michelle Le Grand’s upcoming FILEX session, ‘Let’s get your social media in better shape‘. To learn more, I’ll hand over to Michelle… Continue reading

Articles for Employers

Professional Registration – It’s for Employers



OK, professional registration is a chance for us to assist fitness professionals with their career development, but as much as anything…

Professional registration has always been for fitness employers.

It’s a way to confirm that professional development has been maintained. Which, in turn, helps to ensure that the services provided by employed professionals are at a higher standard.

And this is why FITREC has taken fitness registration further. Continue reading

Articles for Employers, Videos

Employers, Get More From Job Ads With the HealthyPeople Feed

The HealthyPeople Feed is designed to breathe life into your job ad for the month it’s listed. Check this short video to learn more.

Articles for Employers

The True Value in Posting Job Ads to Social Media


Recruiting information doesn’t often feature on the social media timelines for fitness businesses. Which is a shame. I believe it’s an opportunity to personalise your business, connect with your community (including staff and clients), showcase the work you do and demonstrate the care with which you do it. Continue reading

Articles for Employers

A Simple Trick for Increasing the Reach of Your Job Ad


We ‘list’, or ‘advertise’, all jobs on HealthyPeople and Seek.

We ’email’ to our database.

We ‘post’ to social media.

To be clear, we don’t ‘advertise’ on social media. Continue reading

Articles for Professionals

Get on the Good Foot With Social Media


I’ve spoken in the past about keeping your social networks in order. Legal or otherwise, employers are using Facebook, Twitter, Instagram, etc. to learn more about job applicants.

But tidying things up is a defensive move, this article is about going on the offensive with your social media. Hold tight, because I’m about to give you a simple but effective strategy to ensure your best foot is always forward. Continue reading